Editor's Picks

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Social doesn't just mean friends — it means society.

“Social media needs to enlarge its blinkered, myopic perspective on what the social really means. Trivialization, dehumanization, enslaved by the promise of a point, a badge, or a trophy, another friend, follower, or fan — that’s the very definition of antisocial.

Social is significance. The real promise of social tools is societal, not just relational; is significance, not just attention. You’ve got to get the first right before you tackle the second — and that means not just investing in “gamification,” a Twitter account, or a Facebook group. It means thinking more carefully how to utilize those tools to get a tiny bit (or a heckuva lot) more significant, and starting to mean something in enduring terms. The deepest test of a 21st century business isn’t just whether it glitters, but whether it can create thick value, that endures, benefits, and multiplies: whether it matters.”

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The iOS and Android App Economies

“The differences between the iOS App Store and Android Market are a microcosm of the differences between Apple and Google. Apple is a retailer, a purveyor of well-crafted goods that people will line up to purchase. Google is an advertising company that builds popular services that command large audiences.”

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Dealing with WikiLeaks: The Right Reaction

“For the American government, prosecution, not persecution, offers the best chance of limiting the damage and deterring future thefts.” …

The big danger is that America is provoked into bending or breaking its own rules, straining alliances, eroding credibility and—because it will not be able to muzzle WikiLeaks—ultimately seeming impotent. In recent years America has promoted the internet as a menace to foreign censorship. That sounds tinny now. So did its joy of hosting next year’s World Press Freedom Day this week. Chinese and Russian glee at American discomfort are a sure sign of such missteps.

The best lessons to bear in mind are those learned in such costly fashion during the past decade of the “war on terror”. Deal with the source of the problem, not just its symptoms. Keep the moral high ground. And pick fights you can win.”

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Lessons From The Media Apocalypse That Never Happened

“An anarchic worldview coupled with brilliant code doesn’t travel as well as you’d think in the bean-counting world of legitimate commerce. Good code empowers users by giving them choices and options, but empowered users aren’t necessarily good for business. What you need to hit it really big in legitimate commerce is an authoritarian sensibility that limits users to doing what you want them to.”


“It turns out that there is something that can compete with free: easy. Napster, Gnutella and BitTorrent never attained the user-friendliness that Apple products have, and nobody vets the content on file-sharing networks, so while the number of files on offer is enormous, the files are rotten with ads, porn, spyware and other garbage. When Jobs offered us the easy way out, we took it. Freedom is overrated, apparently — at least where digital media are concerned.”
From TIME: The Men Who Stole the World